FanBase
FanBase is a technology that connects sports organizations and their commercial partners to maximize fan relationships through centralized data management. The solution identifies and centralizes a club's fan data in one place to enhance business and collaboration with partners and sponsors, providing consumer and behavioral insights for targeted campaigns. In addition to the platform, FanBase also customizes applications for clubs to use in product offerings, providing a complete digital ecosystem that guides the sports environment's relationship with fans.
Nacione™ was invited to lead the brand identity update process, strengthening the image of products in a business environment and rethinking the consumer journey through applications that interface with clubs. FanBase's current clients include Atlético Mineiro, Ceará, Fortaleza, Coritiba, Atletico Nacional, Bahia, Ponte Preta, Avaí, Guaraní, Goiás, Santos, Vasco de Gama, and several sports federations and entities. Thee project was designed for commercial transition with process improvements in view of new contributions and investment rounds, enhancing the company's value with a solid and promising product.
General Enquiries, Media & PR
NY +1 917 720 3422
UK +44 20 8144 3396
BR +55 11 984550190
Av. Presidente Juscelino Kubitschek, 1455 - 4º andar.
São Paulo, SP
04543 011
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